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圣迭戈動(dòng)漫展今昔談

2013-08-20 08:13
瘋狂英語(yǔ)·中學(xué)版 2013年8期
關(guān)鍵詞:圣迭戈星球大戰(zhàn)角色扮演

On August 1st of 1970, 300 fans gathered in the basement of the US Grant Hotel for what was then called the San Diego Comic Book Convention[展會(huì)]. Although the setting was small, the big names[知名人士] were still there. The first panel boasted[有引以為榮的事物] author Ray Bradbury注1, and six years later, Hollywood came calling when a young director presented his new sci-fi[科幻的] film, Star Wars, to the convention, a full year before its theatrical[劇院的] release. To appeal to these comic-book lovers, George Lucas commissioned[委托] comic book artist Howard Chaykin注2 to design an exclusive[專屬的] poster, and sold it for a mere dollar seventy-five. When Star Wars opened a year later it smashed[大破(記錄)] box office[票房] records and established a marketing template[樣板] for future movies.

1970年8月1日,300名動(dòng)漫迷在美國(guó)格蘭特酒店的地下室齊聚一堂,參加當(dāng)時(shí)的“圣迭戈漫畫展”。盡管場(chǎng)面并不盛大,依然有不少業(yè)界名人出席。第一位坐鎮(zhèn)發(fā)布會(huì)的大人物正是作家雷·布萊伯利。六年后,好萊塢也來(lái)?yè)揭荒_了——一位年輕的導(dǎo)演在展會(huì)上放映了他的科幻新作《星球大戰(zhàn)》,比電影的上映時(shí)間整整早了一年。為了吸引這些漫畫迷,喬治·盧卡斯讓漫畫家霍華德·沙金繪制了一張限定版海報(bào),售價(jià)僅為1.75美元?!缎乔虼髴?zhàn)》在一年之后公映,橫掃票房紀(jì)錄,為日后的電影設(shè)定了一個(gè)市場(chǎng)標(biāo)桿。

Gradually the convention opened its arms to other art forms including graphic novels[繪本小說(shuō)], anime, video games and, yes, cosplay[角色扮演]. Attendance[參與人數(shù)] boomed, nearly quadrupling[變成四倍] by the 90s, and Hollywood took an even greater interest in the convention. Today the convention has grown to more than 400 seminars[專題討論會(huì)], workshops[研討會(huì)] and panel[討論會(huì)] discussions with devotees[熱心者] camping out days in advance[提前] to attend the most popular events. Eventually organizers capped[設(shè)定上限] Comicons attendance at 125,000. But the fans kept coming. Every convention since 2008 has sold out completely.

Today, although Comicon may look a lot different than when it first started, at its heart it remains unchanged; a celebration of the things we love and a chance to walk among our personal super heroes.

該展會(huì)后來(lái)逐漸擴(kuò)大到其他藝術(shù)表現(xiàn)形式,包括繪本小說(shuō)、動(dòng)畫、游戲——沒錯(cuò),還有角色扮演。參加人數(shù)迅速增長(zhǎng),到上世紀(jì)90年代翻了將近兩番,就連好萊塢也越發(fā)熱衷于參與其中。時(shí)至今日,圣迭戈動(dòng)漫展已經(jīng)擴(kuò)展為一個(gè)擁有超過(guò)400場(chǎng)活動(dòng)(包括見面會(huì)、研討會(huì)、發(fā)布討論會(huì)等)的盛事。為了參加人氣最高的活動(dòng),鐵桿粉絲們甚至提前好幾天就開始露宿蹲守。最后,動(dòng)漫展組織方將參加人數(shù)上限設(shè)定為12.5萬(wàn)人,但動(dòng)漫迷依然絡(luò)繹不絕。從2008年起,每年的展會(huì)門票都會(huì)

售罄。

盡管今天的圣迭戈動(dòng)漫展已經(jīng)和它最初的樣子大異其趣,其核心卻一直沒變:一場(chǎng)為我們所愛的事物高歌喝彩的盛會(huì),讓我們得以與心目中的超級(jí)英雄并肩而行。

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