楊艷

China Tourism Day? Gift Packs from Chongqing

May 19th， the day when the first section of The Travels of Xu Xiake was written， was also designated as the China Tourism Day in 2011. Since then， the event has varied its themes every year， and multiple measures have been adopted to promote tourism for all， like rolling out free or discount tickets and affordable travel routes. The theme of the 2022 China Tourism Day is “Experience Chinese Culture and Enjoy a Beautiful Journey”.

While ensuring effective COVID-19 prevention and control and under 2022 China Tourism Day Celebrations， multiple events were held in Fengjie County. Events were co-hosted by Chongqing Municipal Commission of Culture and Tourism Development， CPC Fengjie County Committee， and Fengjie County People’s Government.

On-site events were as follows： 1） Chongqing culture and tourism gift packs were presented to representatives like model workers， medical staff， and the people who are on the frontline of the fight against COVID-19; 2） the Municipal Commission of Culture and Tourism signed the strategic cooperation agreement with Fengjie County Government to jointly build the Three Gorges （Fengjie） of the Yangtze River into a new leader of cultural tourism; 3） Fengjie County introduced multiple measures to deliver benefits to the public， presenting a spectacular cultural feast to residents and tourists.

Preferential policies of the 2022 Fengjie cultural tourism consumption season （summer） included free tours to Fengjie on China Tourism Day， favored policies for Chongqing people traveling in Chongqing， Fengjie Travel Card， cross-industry sharable discounts， and favorable prices for the high-speed train. Meanwhile， tourist attractions in districts and counties introduced various measures including issuing consumption coupons and among others. Tourism enterprises offered free tickets and discounts. And some preferential measures were provided for the elderly， people with disabilities， and outstanding groups such as anti-COVID workers and model workers.

Besides， centering on the theme of the China Tourism Day this year， districts， counties， and cultural tourism enterprises prepared a host of splendid cultural activities for residents. In Dadukou District， libraries， museums， cultural centers， and art galleries were open free to the public， and cultural performance was held to spread culture to the primary level， with the theme of Celebrating the Successful Convening of the 20th CPC National Congress and 2022 Dadukou District Culture， Science， Technology and Health Serving the Public. In Beibei District， cultural centers， together with libraries， galleries， and memorial halls carried out a painting and calligraphy exhibition of Beibei Jialing Painting Academy， the series events of “Beibei District and its Friendly Cities in Sichuan Province Share One Book” and Jinyun Culture Lecture Hall. In other districts and counties such as Xiushan， Shizhu， Changshou， and Tongliang， a spectrum of cultural activities was also hosted. Altogether these activities not only created a rich festive vibe， but also truly benefited residents and tourists with practical cultural measures.

5月19日是《徐霞客游記》開篇日，也被設(shè)立為“中國旅游日”。自2011年設(shè)立以來，每年的活動(dòng)主題各有不同，各地紛紛推出免費(fèi)或打折門票、優(yōu)惠線路等措施推動(dòng)全民旅游。2022年中國旅游日活動(dòng)主題為“感悟中華文化，享受美好旅程”。

在嚴(yán)格做好疫情防控各項(xiàng)措施的前提下，2022年中國旅游日重慶分會(huì)場(chǎng)活動(dòng)在奉節(jié)縣舉行。本次活動(dòng)由重慶市文化和旅游發(fā)展委員會(huì)和中共奉節(jié)縣委、奉節(jié)縣人民政府主辦。

活動(dòng)現(xiàn)場(chǎng)為奉節(jié)縣勞模、醫(yī)護(hù)人員、防疫一線等先進(jìn)集體代表贈(zèng)送重慶文旅惠民大禮包;市文化旅游委與奉節(jié)縣政府簽訂共同打造長(zhǎng)江三峽（奉節(jié)）文化旅游新高地戰(zhàn)略合作協(xié)議;奉節(jié)縣推出多項(xiàng)惠民措施，為廣大市民游客獻(xiàn)上精彩文旅盛宴。

2022年奉節(jié)縣文化旅游惠民消費(fèi)季（夏季）優(yōu)惠政策包括中國旅游日免費(fèi)游奉節(jié)、重慶人游重慶優(yōu)惠政策、暢游奉節(jié)卡、跨行業(yè)聯(lián)動(dòng)優(yōu)惠、高鐵通車聯(lián)動(dòng)優(yōu)惠政策等。與此同時(shí)，重慶各區(qū)縣及景區(qū)結(jié)合自身實(shí)際，推出多種形式的旅游惠民措施，包括發(fā)放文化和旅游消費(fèi)券，旅游企業(yè)推出免費(fèi)、打折等優(yōu)惠措施，旅游助老、助殘措施，對(duì)抗疫工作者、勞動(dòng)模范等先進(jìn)群體的優(yōu)惠措施等。

此外，圍繞今年中國旅游日活動(dòng)主題，各區(qū)縣、文旅企業(yè)推出了大量精彩紛呈、好戲連臺(tái)的文化惠民活動(dòng)。大渡口區(qū)圖書館、博物館、文化館、美術(shù)館面向公眾免費(fèi)開放，并開展喜迎二十大·花開文明城—大渡口區(qū)2022年文化科技衛(wèi)生“三下鄉(xiāng)”送文化進(jìn)基層文藝演出等;北碚區(qū)文化館、圖書館、美術(shù)館、紀(jì)念館等開展了北碚嘉陵畫院五人書畫展、“碚城（雙城）同讀一本書”系列活動(dòng)及縉云文化大講堂等;秀山、石柱、長(zhǎng)壽、銅梁等區(qū)縣舉辦豐富多彩的文化藝術(shù)活動(dòng)，不僅營(yíng)造出濃濃的節(jié)日氛圍，也真正將文化惠民措施落實(shí)到市民游客的心坎上。

圖片/相關(guān)區(qū)縣宣傳部提供